Media @ McGill

MySpace.com: Political Economy and Policy on Social Network Sites

Submitted by Susana on
English

With help from a Media@McGill/Beaverbrook Graduate Research Fellowship, I was able to spend some time developing ideas from a class paper I wrote on New Media Policy. The paper focused on the political economy of social network sites, and used the case of MySpace.com as an example. As the number of users on social network sites like EBay, Craigslist, and MySpace burgeons, these networks are meeting places for friends and strangers, tools for identity negotiation, and, perhaps most importantly, highly desirable commodities for media conglomerates seeking greater market share in the new media realm.

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